Branding

Lez-B Landscaping

I had the opportunity to help develop a brand identity for Lez – B Landscaping, a small, queer-owned, chemical-free landscaping company serving the Cleveland area. The client wanted the brand to reflect both a playful and trustworthy personality, capturing the essence of the business’s values and commitment to sustainability. With a focus on using environmentally friendly practices, the goal was to design a visual identity that felt approachable, energetic, and welcoming while emphasizing professionalism and trust.

As a queer-owned business, it was essential that the brand also showcased the client’s unique identity and energy, ensuring it remained true to its spirit and values. I crafted a mark that combined vibrant colors and fun, organic shapes to express the lively, inclusive nature of the company, while still conveying its dedication to high-quality, chemical-free landscaping services. The result is a fresh, modern brand that feels both lively and dependable, reflecting Lez – B Landscaping’s dedication to bringing a positive, sustainable impact to the community with a touch of personality and pride.